Our daily life is bombarded with loud and subtle advertising that we either shake off or retain for far too long. Jingles, wordplay, alliteration, and catch phrases are part of sales culture that won’t soon be departing. With the rampant change in technology through phone, email, web, electronic billboard, and ever-present flat screens in every elevator, cab, and cranny, overload arises. We are so inundated with messages of all kinds that staying on our own path and keeping focused on our own task quickly becomes more challenging.
Staying true to purpose and remaining on a targeted goal takes vision, concentration, and commitment to getting the job done. It is far too easy to be sidetracked from our goals and endeavors from outside and unforeseen forces. While some of those forces may be beyond our control, if we clear our minds of the messages that play no part in getting us to the finish line, the more mindful and rich is the journey.